Plan in Chalk.
Chisel in stone.
What
Financial Services for Retirees and Pre-Retirees who delegate to professionals.
Services:
Estate Planning (Will or Trust-Based)
Mortgages (Purchase, Refi, and Reverse)
Risk & Insurance Planning (Life, Health, Annuity, Long Term Care (LTC), and Disability)
Who
Jay Everett Kadlec, CFP®
Independent, but not alone.
“Hi, I’m Jay Kadlec, CFP® – Certified Financial Planner and Owner of Chalk Money, LLC.
First and foremost, my team and I are teachers. We show you what proper planning can avoid or lessen; from wealth and retirement to estate, tax, and insurance. We then help ensure your plan is sound and understandable. Clients trust us for our transparency, integrity, robust knowledge, and personalized approach.
Goals change over time, so we “Plan in Chalk” rather than chisel in stone. That’s the idea behind Chalk Money.
I’ve served clients this way since 2018 and plan to continue until at least 2055, so I’ll likely be here for you, your children, and your grandchildren. And if I’m called up early, my team is ready.
I and many on my team are Certified Financial Planners (CFP®).”
Why CFP® matters:
- Gold standard in financial planning that is above and beyond standard financial licensure
- Highest fiduciary standard (client-first, always)
- Profound expertise across 72+ topics – from retirement, tax, and estate planning to risk management and investments”
Licensed Investment Advisor Representative - Financial Planner and Advisor
Licensed Insurance Agent - Life, Health, Annuity, Long Term Care, and Disability
Licensed Mortgage Loan Officer - Debt Planner
Registered Tennessee Notary
CRD# 7047900 \ NPN 18005247 \ NMLS# 2343444 \ TN Notary
Jay was very professional and knowledgeable. He made this entire experience understandable and quite pleasant. I would highly recommend him to anyone planning for their future life strategies and plans.
I have to say It is a good feeling to finally complete difficult paperwork and to have professional guidance in doing so. Trust and knowledge are everything, and that's what I got at Chalk Money. 100% recommend! Ty Chalk Money!
My wife and I were very pleased with Jay and the way he explained everything to us. We were truly blessed to have met him.
Thanks again, Jay. Pray God will bless you and your family.
Reviews provided by clients of Chalk Money. Each client situation is unique, and future results cannot be guaranteed.
Where
Knoxville, TN and Nationwide.
If you are physically nearby and prefer to meet in person, let’s do so!
For everyone else, video calls and the phone are our friends.
Why
2/3 Americans Worry More about Running Out of Money than Death
68% of Americans Don't Have an Estate Plan
Most WANT to Work With a Financial Advisor but Few DO
The Chalk Method
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![financial conversation over coffee]()
1 . Coffee Chat
We discuss your circumstances, identify and prioritize your goals, and review your current and potential course(s) of action.
Grab your coffee ☕️ and let’s chat!~30-60 minutes
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![Colorful chalk crayons in a plastic storage box, including purple, orange, pink, yellow, white, and blue chalks.]()
2. Chalk It Out
We construct your new plan(s) together, discussing potential risks, alternatives, and adjustments.
~60-90 minutes
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![Colored chalks arranged on a black surface with vibrant chalk powder spilled around in rainbow colors.]()
3. Catalyze Your Plan
We will guide you through the implementation process for your preferred path forward.
~60-90 minutes + ongoing
